Aesop to Open in Kuwait's The Avenues
Aesop debuts brick‑and‑mortar flagship in Kuwait’s The Avenues next to Le Labo
In exciting retail news, Aesop, the Australian luxury skincare house famed for its clean design and plant‑based formulations, is finally setting up its first standalone boutique in Kuwait. The brand is launching inside The Avenues Mall, with ‘opening soon’ signage recently installed at its future store location.
The Aesop flagship will be situated next to Le Labo—once home to Tribe of 6—marking a strategic position among competing high‑end apothecaries.
While Bloomingdale’s had previously stocked Aesop online in Kuwait, the absence of a physical store has long been felt by fans of the brand.
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Although an official opening date and the local partner behind the launch haven’t been confirmed, the arrival of the hoarding signals that the store is approaching readiness for debut.
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Established in Melbourne in the late 1980s, Aesop has built an international reputation for botanical-based skincare and haircare products, elegant store design, and the use of premium, safe ingredients.
With Aesop’s first dedicated store launching soon at The Avenues Mall—and ideal positioning alongside Le Labo—Kuwait is set for a beauty retail milestone. As in-store displays go up and purchase-ready shelves near completion, eager customers await the chance to experience the brand firsthand.