Nadeen Ayoub, making history as the first Palestinian contestant to compete in the Miss Universe pageant, used the highly visible national costume segment on Wednesday, November 19, to deliver a deeply moving tribute to her homeland, Palestine.
She took to the international stage in a spectacular ivory gown that was far more than an outfit; it was a blend of rich heritage and profound meaning, showcasing the art of traditional tatreez embroidery alongside layered symbology. For Ayoub, stepping onto the stage in a gown that "carries generations within it" was undeniably one of the most meaningful moments of her life, transforming the spotlight into a platform for her country.
The ivory gown was meticulously detailed with cultural markers that spoke directly to the Palestinian identity. Central to the design was the meticulous tatreez embroidery, which Ayoub noted was a product of the "stories, hands, and resilience of Palestinian women."
The costume was crowned with a majestic shatweh-inspired crown, while the main garment featured an intricate olive-tree motif, a powerful and universal symbol of peace and deep-rooted belonging to the land. Furthermore, a small but significant key was included in the ensemble, serving as a poignant reminder of home and the longing for return, a symbol resonating with generations of the Palestinian diaspora.
The most striking and powerful visual element of the national costume was the hand-painted cape that draped over Ayoub's shoulders. This cape featured an artistic homage to two of the most significant holy sites in the region: Al-Aqsa Mosque and the Church of the Holy Sepulcher.
This specific pairing was a deliberate and powerful nod to coexistence and the shared religious history of the land. The entirety of the design was aimed at projecting a message of cultural continuity, strength, and hope from Palestine to the entire world.
Ayoub later shared her personal feelings about the experience on Instagram, confirming that the dress was an extension of her identity and mission at Miss Universe 2025. She poignantly wrote that, "This wasn’t just a costume for me. It was my heritage, my voice, and my heart," emphasizing how the beauty of the garment was intrinsically linked to the endurance of her people. Through the intricate stitches of the tatreez and the universal symbols incorporated into the gown, Nadeen Ayoub successfully delivered a memorable tribute that transcended the competition, allowing her voice to be heard as a representative of Palestine on one of the world's most visible stages.